Industrial Marketing Seminar Provides Guidance On How to Harmonize PR and Web Site Activity

MEQUON, Wis., March 3, 2010—Insight Marketing, LLC, a business-to-business PR firm, and Top Floor Technologies™, a provider of strategic Internet marketing solutions, will co-host a free education seminar titled “Harmonizing PR and Web site Activity.” The seminar will be held March 19 from 9:30 to 11:30 a.m. in New Berlin, Wis. Use the online sign-up form to register and for directions.

Seminar attendees will learn how to efficiently generate new content for key influencers (editors, bloggers, search engines), use content to enhance their own Web site, understand how to leverage content for social media purposes (e.g., YouTube, Facebook, Twitter) and how to search engine optimize (SEO) public relations content. The seminar will provide a review of key PR and SEO principles, as well as discuss tracking and analytics to measure return on investment.

Contact: Chuck Schroeder, CEO, Insight Marketing, LLC, chucks@imipr.com or 262-478-9292 or Shane Fell, VP Sales & Marketing, Top Floor Technologies, sfell@topfloortech.com or (262) 364-0010.